Serunai Commerce Sdn Bhd via its smartphone app Verify Halal is delighted to announce its new commitment as the official Media Partner and Knowledge Session Partner for the 17th Malaysia International Halal Showcase (MIHAS), which will be held virtually from 9th September 2021 till 31st December 2021.

Verify Halal was developed to help consumers, Halal certified companies, and buyers to find accurate and verified Halal information of halal products and services globally. Through this app, it will produce the event’s update as well as announcement and call for the registration to attend the event that reach out to global users, especially to the global Halal brand owners. 

MATRADE Chief Executive Officer, Mohd Mustafa Abdul Aziz said, “Over the past 17 years, MIHAS has grown into a premier international marketplace for the global halal community to explore business opportunities and grow their network. In keeping up with the current trend, the team has carefully crafted a versatile showcase with digital capabilities to bring patrons, investors and trade partners the best of both worlds. MIHAS has historically been the marquee halal sourcing platform, with over RM1.6 billion in potential sales recorded in 2019 alone. We look forward to fortifying Malaysia as the heart of the global halal hub with another successful showcase this year.” 

“We are honoured and excited to have been appointed as the official Media Partner and Knowledge Sharing Partner for such an important event for the Halal industry. MIHAS is the place for local and international Halal players to obtain critical global exposure for their products or services in order to elevate market share, similarly the Verify Halal act as the search engine for local and international Halal players to obtain critical global Halal data,” said Chief Executive Office and Group Founder, Amnah Shaari.

MIHAS is a world-class Halal showcase organised by MATRADE under the patronage of Malaysia’s Ministry of International Trade and Industry. It harnesses and amplifies Malaysia’s capabilities as a global halal hub. The 17th MIHAS Showcase, with the theme “Empowering Halal, Tomorrow, Together,” intends to position Malaysian firms as global Halal leaders by embracing Industry Revolution 4.0 and serving as the ultimate launchpad for digitally-powered Halal brands and innovators.

MIHAS has welcomed over 8,200 exhibitors from 44 countries and over 400,000 visitors from 88 countries since its start in 2004. In the 16 years since its inception, the event has produced over RM17.2 billion in business leads.

Visit today and register to participate MIHAS 2021 at https://www.mihas.com.my/

Download Verify Halal application today to get the latest update about MIHAS.

iOS : https://bit.ly/VerifyHalaliOS

Android : https://bit.ly/VerifyHalalAndroid